Discovering Marin - Markets
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Markets โ€” Main Street, USA Is Alive and Well in Marin

Everyone who lives in America โ€” especially small town America โ€” has a local Main Street. Their main street will have interesting boutique businesses alongside the usual barber shop, bookstore, and coffee house. If that person is lucky, their main street will have a Farmers Market once a week where neighbors gather, local farmers set out their best, and the street itself comes alive with color, aroma, and conversation.

While the giant enclosed shopping malls filled with franchise businesses are fading away in the face of online competition, something remarkable is happening on America's main streets: the storefronts are filling back up with active, independent, unique small businesses โ€” each one run by a local owner who takes genuine pride in what they sell and how they serve. This is a remarkable and heartening return to Walt Disney's own vision of Main Street USA, drawn from his memories of small-town America at the turn of the century.

Marin County has very much seen this exciting growth of vibrant local businesses across its many communities. And in Marin, the Farmers Markets, Street Fairs, Street Festivals, and the beloved annual County Fair are the ultimate expression of that Main Street spirit โ€” a joyful, communal, irreplaceable affirmation that we love our hometowns and the people who live in them.

๐Ÿ›’ A Reflection on Markets, Main Streets & Community โ€” From a Long-Time Marin Resident

"A happy small town main street will have local services like a barber shop, an accountant, a lawyer, a dentist โ€” but also antique stores, specialty food stores, bicycle shops, music stores, and other small boutique businesses all run by a local owner who takes pride in the work. These are businesses that online shopping finds it genuinely hard to compete with โ€” because they combine a product with personal service, and personal service is impossible to do online."

"Farmers markets, Street Fairs, and Street Festivals are the ultimate rejection of impersonal commerce and an affirmation that we all love that Main Street, USA vibe in our local community โ€” the place where we actually live, the place we call home. And in Marin County, we are extraordinarily fortunate to have so many of them, in so many wonderful communities, year-round."

๐Ÿ˜๏ธ
โœฆ A Guide to the Eleven Incorporated Cities & Towns

Eleven Main Streets โ€” Eleven Distinct Characters

Marin County has eleven incorporated cities and towns โ€” and each one has its own distinct downtown character, personality, and pace of life. No two are alike. From the bustling urban energy of San Rafael's Fourth Street to the counter-culture quirkiness of downtown Fairfax, from the tourist-friendly waterfront of Sausalito to the quiet elegance of Ross, the eleven downtowns of Marin County are as varied and interesting as the county itself. Here is a brief portrait of each one.

Novato โ€” Grant Avenue
Like Disneyland's own Main Street, U.S.A., Grant Avenue has a small-town โ€” even quaint โ€” feel, but, like Disneyland's Main Street, Grant Avenue is bustling with activity during the day and early evening. Grant Avenue even has a train station at one end, like Disneyland's Main Street. That "Main Street, U.S.A." vibe is very real because Grant Avenue is lined with many active restaurants, cafรฉs, barber shops, bookstores, a bike shop, and many other types of local businesses. Next to the SMART train station is an upscale apartment building and a small but popular grocery store. At the other end of Grant Avenue is a small shopping complex anchored by a larger grocery store and a drugstore. Surrounding side streets add even more small businesses, and the street itself is framed by Novato's residential heart โ€” higher-density housing to the north, original single-family homes and additional housing to the south. Grant Avenue is the genuine downtown heart of Novato, and never more so than during the Tuesday evening farmers market and the city's beloved seasonal street festivals.
San Rafael โ€” Fourth Street
The county seat has the most urban main street in Marin โ€” a long, highly active corridor running from Lincoln Avenue through downtown to the historic West End, lined with Victorian-era commercial buildings dating to the 1880s alongside a genuinely international mix of restaurants, coffee shops, craft breweries, and wine bars. The landmark Christopher B. Smith Rafael Film Center โ€” a beautifully restored 1920 Art Deco movie palace โ€” anchors the street as both a historic treasure and a working independent cinema. Fourth Street is busiest after dark, when restaurants and bars fill up and the day's shoppers give way to an evening crowd enjoying live music, craft beer, and dinner along a street that has been the commercial heart of San Rafael for well over a century. This is where Marin gets down to business, and it does so with considerable style and variety.
Sausalito โ€” Bridgeway
The most internationally recognized of Marin's downtowns โ€” Bridgeway hugs the waterfront for roughly a mile, with art galleries, gift shops, ice cream parlors, and waterfront restaurants lining the inland side of the street while the bay side opens onto a near-continuous string of views across the water to San Francisco, Angel Island, and Alcatraz. Sailboats and yachts crowd the harbor just steps from the sidewalk, and the street is busy with visitors year-round, especially day-trippers who arrive by ferry directly into the heart of downtown. Side streets climbing the hillside above Bridgeway hold quieter cafรฉs and boutiques away from the tourist bustle. The most visually dramatic main street in the county by a significant margin.
Tiburon & Belvedere โ€” Tiburon Boulevard
These two communities share a peninsula and a sensibility โ€” the long winding boulevard runs out past hillside estates and bay views before ending in a quiet, affluent, and beautifully situated downtown of just a few short blocks. Main Street and Ark Row hold boutique shops, jewelers, and waterfront restaurants with decks looking directly across the water at Angel Island and the San Francisco skyline, and the harbor is full of sailboats on any clear afternoon. Belvedere is essentially residential, its own narrow lanes climbing a small island-like peninsula of grand homes, with Tiburon's charming downtown serving both communities. Understated, elegant, and peaceful.
Larkspur โ€” Magnolia Avenue
A short but vibrant downtown of just a few blocks that genuinely transforms after dark โ€” anchored by popular bars and restaurants and the intimate Lark Theatre, an Art Deco gem at the north end of the street that hosts everything from independent film to live HD opera broadcasts. By day Magnolia Avenue is quiet and charming, with boutique shops and the beloved Emporio Rulli cafรฉ bringing authentic Italian cafรฉ culture to the sidewalk tables. By evening it becomes one of the liveliest small downtowns in Marin, as diners and theatergoers fill the same short stretch of street that feels sleepy just a few hours earlier.
Corte Madera โ€” Tamalpais Avenue
Corte Madera is unique among the eleven incorporated towns in that its commercial identity is defined more by its shopping centers than by a traditional main street. Tamalpais Avenue runs through the residential heart of the community, lined with comfortable single-family homes, while Corte Madera's commercial draw comes from its two well-regarded retail centers โ€” The Village and Corte Madera Town Center โ€” home to quality restaurants including Il Fornaio, the spectacular RH Gallery, and a mix of national retailers and local shops that draw visitors from across central Marin. Wedged between the freeway and Mount Tamalpais, the town quietly does the job neither Larkspur nor Mill Valley can: convenient, practical, and a genuine retail destination for the whole region.
Mill Valley โ€” Throckmorton & Miller
Downtown Mill Valley is the epicenter of Marin County Cool. There is nothing that embodies the feeling of being in Marin more completely than standing at the corner of Throckmorton and Miller in the middle of Mill Valley's small downtown, a mixture of quaint and upscale shops, on a Saturday morning with coffee in hand. You stand there feeling the unique Marin County vibe of this small town center surrounded by countless homes in the surrounding hills and of course redwood trees. The compact downtown is packed with independent bookstores, outdoor gear shops, art galleries, and restaurants, with the Sweetwater Music Hall right in the center of it all hosting touring musicians most nights of the week. Mill Valley is a large community that feels intimately small because so many of its homes are hidden away in the hills and canyons, reachable only by narrow lanes and footpaths. You know you are in Marin when you are in Mill Valley.
Fairfax โ€” Broadway & Bolinas Road
Small, quaint, proudly counter-cultural, and genuinely lively โ€” Fairfax downtown clusters around the intersection of Broadway Boulevard and Bolinas Road with an energy that is entirely its own, a mix of mountain bikers fresh off the trails, longtime hippies, musicians, and young families browsing the used bookstores and natural food markets. Two well-loved bars and taverns on Broadway, Peri's Tavern and Mac's at 19 Broadway โ€” the latter known for live music โ€” keep downtown Fairfax alive well into the evening. As the western gateway to Marin's vast network of fire roads and singletrack, Fairfax has never tried to be anything other than exactly what it is, which is precisely why it is so beloved.
San Anselmo โ€” San Anselmo Avenue
A highly walkable and lively main street that calls itself the antique capital of Northern California โ€” and makes a credible case for the title, with dealer collectives like Antiques Legacy and Sanford's housing dozens of vendors apiece alongside standalone shops, interesting boutiques, and excellent restaurants stretching for several blocks. The Cucina wine bar and Comforts cafรฉ are downtown anchors that draw regulars from across the county, and the street is shaded by mature trees that make it a genuine pleasure to wander on foot from one storefront to the next. San Anselmo Avenue rewards slow, unhurried browsing more than any other main street in Marin.
Ross โ€” Ross Common
The smallest and most quietly elegant of Marin's eleven downtowns โ€” Ross Common centers on a beautiful large grassy park where families picnic and children play under mature oak trees, surrounded by a small handful of upscale boutique shops, a market, and professional offices rather than the bustling commercial strip found in most of the other towns. Ross is one of the wealthiest small towns in California, home to some of Marin's largest and most private estates, and its downtown reflects that with understated refinement rather than ostentation โ€” there is no crowd here, no foot traffic competing for sidewalk space, just a peaceful green common ringed by handsome old buildings. Peaceful, beautiful, and very Ross.
๐Ÿฐ Walt Disney's Vision & Marin County's Reality

The Return of Main Street, USA

When Walt Disney designed Main Street USA for Disneyland in 1955, he was not inventing something new โ€” he was remembering something old. He was recreating the main street of Marceline, Missouri, where he grew up at the turn of the 20th century. A street where every storefront was different, every shopkeeper knew your name, where the smell of a bakery drifted across the sidewalk and a barbershop quartet might suddenly materialize on a street corner to serenade passersby. He called it "a place of warmth and nostalgia, of illusion and color and delight."

On Disneyland's Main Street, there is always music. The Dapper Dans barbershop quartet pops up on a corner. The Disneyland Band marches through. A ragtime piano plays from a storefront. The music is not a headliner you came to see โ€” it is ambient joy, woven into the street itself, making the whole experience feel like a celebration rather than a transaction. That is exactly what happens at Marin's best farmers markets and street festivals. A guitarist playing under a tree near the produce stands. A brass band at the entrance to the County Fair. Live music drifting down Grant Avenue in Novato on a summer Tuesday evening. You did not come for the music โ€” but it found you, and it made everything better.

Here is a beautiful historical footnote: the very first Marin County Fair, held in 1925, took place on a large property at the corner of Redwood Highway and Grant Avenue in Novato โ€” the same Grant Avenue that is now Novato's beloved downtown main street and the home of its weekly Farmers Market. The fair has come full circle. Main Street, USA was always right here.

1925
First Marin County Fair โ€” 1211 Grant Ave, Novato ยท (415) 897-2892
12+
Farmers Markets Across Marin County
2M
Annual Visitors to AIM Farmers Markets
400+
Farmers, Purveyors & Artisans
100
Years of Marin County Fair History
๐Ÿฅฆ

Farmers Markets โ€” The Heartbeat of Marin's Communities

The Agricultural Institute of Marin operates nine Certified Farmers Markets across the Bay Area, supporting over 400 farmers, food purveyors, and artisans from more than 40 California counties and drawing two million visitors annually. In Marin County alone, there are farmers markets running every day of the week โ€” somewhere in this county, right now, a local farmer is setting out the best of what the California soil and sun have produced this week. Here are Marin's primary markets, organized by day.

๐ŸŒฟ

Year-Round Markets

โญ
Marin Civic Center Farmers Market
Largest in Marin โ€” Year-Round ยท Thursdays & Sundays
Thu & Sun
Days
8amโ€“1pm
Hours
Year-Round
Season

The crown jewel of Marin's farmers market scene โ€” operated by the Agricultural Institute of Marin (AIM) and running rain or shine, year-round, twice a week at the Marin Civic Center. The Sunday market is the largest in the county, drawing over 100 vendors every week and attracting Marin locals, Bay Area foodies, and visitors who come specifically to experience it. Heirloom fruits, artisan cheeses, fresh-caught fish, specialty mushrooms, hand-thrown pottery, handmade jewelry โ€” the Sunday Civic Center market is an event in itself.

There is perhaps no more fitting setting for a market in all of Marin: Frank Lloyd Wright's magnificent Civic Center as the backdrop, the lagoon park gleaming in the morning sun, and the hills of Marin rolling green behind it all. This is Main Street, USA at its most beautiful.

๐Ÿ“ Thu: Veterans Memorial Auditorium lot ยท Sun: Civic Center lot, San Rafael ยท (415) 472-6100 ยท agriculturalinstitute.org
โญ Largest in Marin ๐ŸŒฟ Year-Round Frank Lloyd Wright Setting
๐ŸŒพ
Marin Country Mart Farmers Market
Year-Round ยท Saturdays ยท Larkspur
Saturday
Day
9amโ€“2pm
Hours
Year-Round
Season

One of Marin's most popular year-round Saturday markets, the Marin Country Mart Farmers Market in Larkspur operates in the lovely outdoor setting of the Marin Country Mart shopping complex โ€” a thoughtfully designed community retail center that embodies exactly the boutique small business culture this page celebrates. Fresh produce, local specialty foods, and artisan goods every Saturday morning from 9am to 2pm, rain or shine.

The surrounding Marin Country Mart is itself worth exploring โ€” a curated collection of independent local businesses in an open-air setting that feels a world away from the enclosed mall experience.

๐Ÿ“ 2257 Larkspur Landing Circle, Larkspur ยท Year-round Saturdays ยท (415) 461-5700 ยท marincountrymart.com
๐ŸŒฟ Year-Round ๐Ÿ“… Saturdays 9amโ€“2pm Boutique Setting
๐ŸŒป
Mill Valley Certified Farmers Market
Year-Round ยท Fridays ยท Mill Valley
Friday
Day
9:30amโ€“2:30pm
Hours
Year-Round
Season

Mill Valley's year-round Friday market brings the same community-gathering warmth to the base of Mount Tamalpais that makes every Marin farmers market special. Mill Valley is one of Marin's most charming and walkable communities, and the Friday market is a natural anchor for the town's vibrant, independent-business Main Street culture along Miller and Throckmorton Avenues. Pick up fresh provisions, browse local artisan goods, and then explore the town โ€” everything you need for a perfect Marin Friday morning.

๐Ÿ“ 759 E. Blithedale Ave (CVS parking lot), Mill Valley ยท Year-round Fridays ยท (415) 382-7846 ยท marincommunityfarmersmarkets.com
๐ŸŒฟ Year-Round ๐ŸŒฒ Mt Tam Community ๐Ÿ“… Fridays 9:30amโ€“2:30pm
๐Ÿ“
Strawberry Village Farmers Market
Year-Round ยท Tuesdays ยท Mill Valley Area
Tuesday
Day
10amโ€“2:30pm
Hours
Year-Round
Season

The Strawberry Village Farmers Market serves the Strawberry Peninsula community and surrounding neighborhoods on the south side of Marin every Tuesday morning. Located in the Strawberry Village Shopping Center, it is a convenient and reliable mid-week market stop for residents of this beautiful Bay-side area between Mill Valley and Sausalito. Year-round, rain or shine โ€” a true community constant.

๐Ÿ“ 800 Redwood Hwy, Mill Valley (Strawberry Village) ยท Year-round Tuesdays ยท (415) 382-7846 ยท marincommunityfarmersmarkets.com
๐ŸŒฟ Year-Round ๐Ÿ“… Tuesdays 10amโ€“2:30pm South Marin
๐Ÿ˜๏ธ
Corte Madera Farmers Market
Year-Round ยท Wednesdays ยท Corte Madera
Wednesday
Day
Noonโ€“5pm
Hours
Year-Round
Season

The Corte Madera Town Center Farmers Market runs every Wednesday afternoon in the central courtyard of the Corte Madera Town Center โ€” a convenient and lively mid-week market that serves the communities of Corte Madera and Larkspur. The afternoon hours make it a perfect after-work or after-school destination, and the Town Center setting gives it an especially welcoming, community-gathering atmosphere.

๐Ÿ“ Corte Madera Town Center, Corte Madera ยท Wednesdays Noonโ€“5pm ยท (415) 382-7846 ยท marincommunityfarmersmarkets.com
๐ŸŒฟ Year-Round ๐Ÿ“… Wednesdays Noonโ€“5pm Town Center Setting
โ˜€๏ธ

Seasonal Markets โ€” Spring Through Fall

๐Ÿฅ
Novato Downtown Farmers Market
Seasonal ยท Tuesdays ยท Grant Avenue โ€” Marin's Main Street
Tuesday Eve
Day
4pmโ€“8pm
Hours
Mayโ€“October
Season

This is Marin County's quintessential Main Street, USA farmers market experience. Every Tuesday evening from May through October, Grant Avenue in downtown Novato โ€” Marin's most classic small-town main street โ€” transforms into a vibrant outdoor market and community gathering place. The evening hours create a festive, after-work atmosphere as neighbors meet, families stroll, and local farmers set out their best alongside artisan vendors.

And there is sometimes music. On special evenings, live performers play along the street, turning the market into a genuine street festival. The first Marin County Fair was held on this very street 100 years ago. The tradition runs deep here โ€” you can feel it in the air on a warm Tuesday evening in July when the whole town comes out to Grant Avenue.

๐Ÿ“ Sherman Ave between Grant Ave & De Long Ave, Novato ยท Tuesdays 4โ€“8pm ยท Mayโ€“October ยท (415) 999-5635 ยท agriculturalinstitute.org
๐ŸŽต Sometimes Live Music Main Street, USA ๐Ÿ“… Mayโ€“October Tuesdays
๐ŸŒ™
Downtown San Rafael Summer Market
Evening Market ยท Monthly ยท 4th Street
2nd Friday
Day
5pmโ€“9pm
Hours
Junโ€“Aug
Season

Once a month on the second Friday of June, July, and August, downtown San Rafael's 4th Street transforms into a pedestrian-only evening market and block party from 5pm to 9pm. Vendors, food, live music, and the warm energy of a Marin summer night combine to create one of the most festive experiences in the county. San Rafael's 4th Street is already one of Marin's most vibrant and walkable urban streets โ€” on Summer Market nights it becomes something genuinely special.

๐Ÿ“ 4th Street between A Street & Lootens Place, San Rafael ยท 2nd Friday Junโ€“Aug, 5โ€“9pm ยท (415) 472-6100 ยท agriculturalinstitute.org
๐ŸŒ™ Evening Market ๐ŸŽต Live Music Monthly Junโ€“Aug
๐ŸŒถ๏ธ
Fairfax Community Farmers Market
Seasonal ยท Wednesdays ยท Fairfax
Wednesday Eve
Day
4pmโ€“8pm
Hours
Mayโ€“October
Season

Fairfax is one of Marin's most beloved and characterful communities โ€” funky, independent, politically spirited, and deeply community-rooted โ€” and its Wednesday evening farmers market at Bolinas Park perfectly reflects that spirit. An eclectic mix of local produce, artisan goods, and the kind of one-of-a-kind vendors you simply will not find in a shopping mall. The Fairfax market feels exactly like Fairfax itself: warm, genuine, and full of surprises.

๐Ÿ“ Bolinas Park, 124 Bolinas Rd, Fairfax ยท Wednesdays 4โ€“8pm ยท Mayโ€“October ยท (415) 999-5635 ยท agriculturalinstitute.org
๐ŸŒฟ Community Spirit ๐Ÿ“… Mayโ€“Oct Wednesdays Very Fairfax
๐Ÿ„
Point Reyes Farmers Market
Seasonal ยท Saturdays ยท Point Reyes Station
Saturday
Day
9amโ€“2pm
Hours
Junโ€“Nov
Season

The Point Reyes Farmers Market is held at the legendary Toby's Feed Barn on Highway 1 in Point Reyes Station โ€” one of the most characterful market settings in all of California. Point Reyes Station is the commercial hub of West Marin and the gateway to Point Reyes National Seashore, and the market reflects the authentic agricultural heritage of this working dairy and ranching community. Local oysters, artisan cheeses, organic produce, and the unhurried, deeply local atmosphere of West Marin make this one of Marin's most memorable market experiences.

๐Ÿ“ Toby's Feed Barn, 11250 Hwy 1 ยท (415) 663-1223, Point Reyes Station ยท Saturdays 9amโ€“2pm ยท Junโ€“Nov ยท pointreyesfarmersmarket.org
๐ŸŒŠ West Marin ๐Ÿฆช Local Oysters Toby's Feed Barn
๐Ÿก
Tam Valley Farmers Market
Seasonal ยท Tuesdays ยท Mill Valley
Tuesday
Day
Afternoon
Hours
Seasonal
Season

The Tam Valley Farmers Market serves the Tamalpais Valley community โ€” the neighborhood tucked at the base of Mount Tamalpais between Mill Valley, Muir Woods, and Muir Beach. Located at the Tamalpais Community Center on Marin Avenue, it is a neighborhood-scale market with the intimate, gathered feeling of a community that genuinely knows itself. For visitors exploring Muir Woods or the Mount Tam trail network, the Tam Valley market is a lovely local discovery.

๐Ÿ“ Tamalpais Community Center, 203 Marin Ave, Mill Valley ยท Tuesdays ยท Seasonal ยท (415) 382-7846 ยท marincommunityfarmersmarkets.com
๐ŸŒฒ Mt Tam Gateway Neighborhood Scale
โ›ด๏ธ
Sausalito Farmers Market
Seasonal ยท Fridays ยท Sausalito
Friday
Day
Seasonal
Season
Bridgeway
Location

The Sausalito Farmers Market brings fresh produce and local goods to Bridgeway โ€” Sausalito's iconic main street, lined with galleries, restaurants, and the sparkling waters of San Francisco Bay. Shopping at the Sausalito market and then strolling Bridgeway afterward is one of those effortlessly enjoyable Marin experiences. Easily reached by ferry from San Francisco, making it a perfect farmers market destination for Bay Area visitors staying in the city.

๐Ÿ“ 750 Bridgeway, Sausalito ยท Fridays ยท Seasonal ยท sausalitoFarmersMarket.com
โ›ด๏ธ Ferry Accessible ๐ŸŒŠ Bayfront Setting
๐ŸŽก

The Grand Celebration

โญ Annual Grand Event โ€” Every July 4th Week

The Marin County Fair โ€” 100 Years of Community Celebration

If the weekly farmers market is Main Street on an ordinary Tuesday, the Marin County Fair is Main Street on the Fourth of July โ€” everything turned up to maximum, the whole community gathered together, and the sky lit up with fireworks every night. The Marin County Fair celebrated its 100th anniversary in 2025, a century of community celebration that began in 1925 on a plot of land at the corner of Redwood Highway and Grant Avenue in Novato, where a Ferris wheel, a merry-go-round, a dance pavilion, and a parade drew the whole county together for the first time.

Today the fair runs for five days every year around the Fourth of July at the Marin County Fairgrounds adjacent to the Civic Center in San Rafael โ€” with 28 carnival rides, nightly fireworks over the lagoon, leading-edge exhibits, farm animals, competitive displays of local art and craft, interactive experiences, and live headline concerts all included with your gate admission. There is no upselling here โ€” the concerts, the rides, the fireworks are all yours for the price of a ticket. That is a Marin County expression of community generosity that Walt Disney himself would have approved.

The concert lineup has historically been remarkable for a county fair of this scale. Past performers have included world-class tribute acts โ€” ABBA tribute bands that rival the real thing โ€” as well as genuine legends. In 2025 the fair featured TLC, one of the best-selling American girl groups of all time. The 2026 fair theme is "Stars, Stripes and Stories," celebrating the 250th anniversary of the United States. Every year the fair reflects the best of what Marin County is: diverse, welcoming, artistically ambitious, and deeply, genuinely community-rooted.

There is something irreplaceable about a county fair โ€” the smell of kettle corn and funnel cake, the sound of a carnival game barker, the sight of children on a Ferris wheel against a summer sky, a legendary comedy team performing on an outdoor stage to an audience that drove twenty minutes from home to see them. These are the experiences that form the emotional core of a community's memory. Marin County is lucky to have one of the finest county fairs in California.

๐Ÿ“… Five Days โ€” July 4th Week
๐ŸŽก 28 Carnival Rides
๐ŸŽถ Live Headline Concerts
๐ŸŽ† Nightly Fireworks
๐Ÿ„ Farm Animals
๐ŸŽญ Exhibits & Art
๐Ÿ“ Marin Civic Center, San Rafael
๐Ÿ›๏ธ Est. 1925 โ€” 100 Years
๐ŸŽช

Street Fairs & Street Festivals

Between the weekly farmers market and the annual County Fair lies the street fair and street festival โ€” a special occasion that transforms a regular Main Street into something extraordinary for a day. These are rarer than a regular market and more celebratory in spirit, often featuring live music, extended vendor lineups, food trucks, and the kind of community energy that makes you remember why you chose to live where you live.

๐ŸŽ‰
Fairfax Festival
Annual Street Festival โ€” Downtown Fairfax
Annual
Frequency
Two Days
Duration
Live Music
Feature

The Fairfax Festival is one of Marin County's most beloved annual street celebrations โ€” a two-day event that takes over downtown Fairfax with vendors, food, crafts, and live music that reflects the wonderfully eclectic and free-spirited character of this remarkable community. Fairfax is the kind of town where the street fair feels genuinely authentic rather than staged โ€” because the community itself is genuinely this colorful and this engaged.

The Saturday morning parade through downtown Fairfax is a highlight โ€” small, personal, and full of local character. A Marin County main street celebration at its most genuine.

๐Ÿ“ Downtown Fairfax ยท Annual summer weekend ยท fairfaxfestival.com
๐ŸŽต Live Music Parade Saturday Morning Very Fairfax
๐ŸŽบ
Novato Art, Wine & Music Festival
Annual Weekend Festival โ€” Grant Avenue โ€” Early June
Annual
Frequency
Early June
When
Free Admission
Cost

For four decades the Novato Art, Wine & Music Festival has been the signature street celebration of downtown Novato โ€” closing Grant Avenue between Redwood Boulevard and Seventh Street for a full two-day weekend every early June. Multiple live music stages, artisan booths, food vendors, wine and craft beer, and activities for all ages fill seven blocks of Marin's finest small-town main street from 11am to 7pm Saturday and 11am to 6pm Sunday. Free admission. Hosted annually by the Novato Chamber of Commerce.

This is the moment when Grant Avenue most completely fulfills its Main Street, USA destiny โ€” the whole community out, music drifting from multiple stages simultaneously, children at the face-painting booth, neighbors catching up over a glass of wine between artisan stalls. Forty years strong and still the best weekend of Novato's summer.

๐Ÿ“ Grant Ave between Redwood Blvd & 7th St, Downtown Novato ยท Annual early June weekend ยท Free ยท (415) 897-1164 ยท novatochamber.com
๐ŸŽต Multiple Live Music Stages ๐Ÿ†“ Free Admission 40+ Years Running
๐ŸŒž
Novato Rock the Block
Summer Street Parties โ€” Grant Avenue โ€” June & August
Twice a Year
Frequency
Jun & Aug Evenings
When
Free
Cost

Launched in 2018 by the Downtown Novato Business Association, Rock the Block celebrates both the beginning and end of summer with free Thursday evening street parties on Grant Avenue โ€” live music, food and beverage vendors, and activities for all ages from around 6pm to 9pm. The kick-off event in June and the wrap-up in late summer bookend Novato's warmest months with a communal block party spirit that perfectly captures why people love living on a real Main Street.

Additionally, the first Friday of June and August brings a monthly First Friday event to Grant Avenue โ€” local food, live performances, and an invitation to explore the shops and restaurants of downtown Novato on a warm summer evening.

๐Ÿ“ Grant Avenue, Downtown Novato ยท Two Thursday evenings June & August ยท Free ยท (415) 897-1164 ยท visitnovato.com
๐ŸŽต Live Music ๐Ÿ†“ Free Est. 2018
๐ŸŽธ
Mill Valley Fall Arts Festival
Annual Art & Craft Festival โ€” Old Mill Park
Annual
Frequency
September
Season
Old Mill Park
Setting

The Mill Valley Fall Arts Festival is one of Northern California's finest juried outdoor art and craft festivals, held every September in the spectacular setting of Old Mill Park at the base of Mount Tamalpais. Over 100 juried artists from across the country present paintings, sculpture, ceramics, jewelry, photography, and mixed media in a redwood-shaded park that provides one of the most beautiful festival settings imaginable. Live music, food vendors, and the warm September light of a Marin autumn complete the experience.

๐Ÿ“ Old Mill Park, Mill Valley ยท Annual September weekend ยท (415) 381-8090 ยท mvfaf.org
๐ŸŒฒ Redwood Setting ๐ŸŽจ Juried Art Festival 100+ Artists
๐Ÿบ

Antique Stores & Specialty Boutiques

๐Ÿบ Museums of Our Own Past

San Anselmo โ€” Northern California's Antique Capital

As noted on our Museums page, we go to museums to explore the ancient past โ€” and we go to antique stores to find remnants of our own past. The objects of our lifetimes, our parents' lifetimes, our grandparents' lifetimes โ€” the furniture, the jewelry, the clothing, the tools, the art and the oddities that tell the story of how Americans actually lived in the 20th century. Antique stores are the most personal kind of Main Street discovery: the thing you find there was never made to be found by you, which is precisely what makes finding it so satisfying.

San Anselmo proudly promotes itself as Northern California's Antique Capital โ€” and the claim is well earned. Along Sir Francis Drake Boulevard and San Anselmo Avenue, a remarkable concentration of antique shops and dealers has gathered over the years, including A Dove Place, Antiques Legacy, Sanford's, Susan's Store Room, The French Market Marin, and Mid Century Marin. Several of these stores are collectives housing dozens of individual dealers under one roof. Novato's Sentimental Journey on Grant Avenue rounds out the county's antique destination shopping. On the 100 to 300 blocks of Sir Francis Drake, you can spend an entire afternoon and never see everything.

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Antique Stores โ€” San Anselmo & Beyond

Store Location Description Website
A Dove Place
San Anselmo
160 Sir Francis Drake Blvd ยท (415) 453-1490 Marin County's premier antique consignment store and estate liquidator, open 25+ years. Renowned for knowledgeable, personal service โ€” the first stop on any San Anselmo antique walk. Est. 25+ Yrs doveplaceantiques.com
Antiques Legacy
San Anselmo
204 Sir Francis Drake Blvd ยท (415) 457-7166 Established 1973 โ€” a well-loved collective of over 35 dealers offering antiques, collectibles, vintage clothing, home dรฉcor, and more. New items arrive daily. One of the largest multi-dealer shops in Marin. 35+ Dealers Est. 1973 antiqueslegacy.com
Sanford's Antiques
San Anselmo
Sir Francis Drake Blvd Known for fair prices and exceptional finds โ€” particularly strong in Arts & Crafts period furniture, Stickley, and quality American antiques. A favorite of serious collectors as well as casual browsers. Quality Furniture View Listing
The French Market Marin
San Anselmo
Sir Francis Drake Blvd A beautiful shop bringing French country antiques and decorative finds to San Anselmo โ€” Nuria and Norm bring back gorgeous arrays of new and antique French finds from their buying trips. A distinctive and romantic addition to the Sir Francis Drake antique district. French Antiques thefrenchmarketmarin.com
Susan's Store Room
San Anselmo
San Anselmo Ave ยท (415) 457-3881 Beloved specialty shop known particularly for its remarkable collection of Steiff collectible bears โ€” a destination for Steiff collectors throughout the Bay Area โ€” alongside antique jewelry and curios. Steiff Bears susansstoreroom.com
Sentimental Journey
Novato
902 Grant Ave ยท (415) 892-0640 A collective of 35 antique dealers right on Grant Avenue โ€” established in 1973 and a beloved Novato institution. Owned since 2006 by Jose Pepe, who also owns the sister store Antiques Legacy in San Anselmo. Wide variety of vintage furniture, jewelry, collectibles, clothing and housewares at reasonable prices. The perfect stop before or after the Tuesday Farmers Market. Est. 1973 35 Dealers sentimentaljourneynovato.com
Mid Century Marin
San Anselmo
235 Sir Francis Drake Blvd, San Anselmo ยท (415) 454-0892 Dedicated exclusively to mid-century modern furniture, lighting, and objects โ€” a focused, well-curated shop for lovers of the 1950sโ€“70s design era that defined so much of California living. Mid-Century Modern View Listing
๐Ÿ›๏ธ Marin's Independent Business Culture

Boutiques, Bookstores, Music Stores & Specialty Shops

Marin County's commitment to independent, locally owned business is visible on every main street in every community. This is a county that has consistently chosen character over convenience โ€” the owner-run bookstore over the chain, the independent music store over the download, the neighborhood specialty food market over the superstore. Walt Disney drew on exactly this kind of Main Street culture when he designed Main Street USA โ€” and in Marin, it is not a nostalgic recreation but a living reality.

Please see our curated lists of Marin County boutique and specialty shops below.

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Specialty Food Markets โ€” Local, Ethnic & Artisan

Store Location Description Website
Supermercado Mi Tierra
San Rafael
175 Belvedere St ยท (415) 460-9813 One of Marin County's best-loved Mexican supermarkets โ€” an authentic, full-service market with fresh produce, meats, tortillas, chiles, prepared foods, and a remarkable selection of imported Mexican products. A true community institution for Marin's large Latino population. ๐ŸŒฎ Mexican Market supermercadomitierra.com
Cardenas Markets
San Rafael
San Rafael A large and well-stocked Latin supermarket chain with an excellent Marin location โ€” authentic Mexican and Latin groceries, fresh tortillerรญa, full-service meat counter, and an extensive selection of specialty items. ๐ŸŒฎ Latin Supermarket cardenasmarkets.com
Good Earth Natural Foods
720 Center Blvd, Fairfax (415) 454-0123 ยท 201 Flamingo Rd, Mill Valley (415) 383-0123
Three Marin Locations The quintessential Marin County natural food store since 1969 โ€” locally owned, deeply community-rooted, stocking organic produce, specialty health foods, local dairy and meat, and the kind of thoughtfully curated grocery experience that defines the Marin lifestyle. Founded in Fairfax, with a second location at the Shoreline Marketplace in Tam Valley near Mill Valley, and a major new third location now open as part of the Northgate redevelopment in San Rafael. A genuine Marin institution. Organic & Local Marin Institution Since 1969 genatural.com
Mill Valley Market
Mill Valley
12 Corte Madera Ave, Mill Valley ยท (415) 388-3222 A beloved local institution on Miller Avenue โ€” an independent full-service grocery and deli with a devoted following, famous for its exceptional prepared foods, local products, and the kind of personal service that vanished from most grocery stores decades ago. Local Institution millvalleymarket.com
Palace Market
Point Reyes Station
11300 Shoreline Hwy ยท (415) 663-1016 The general store and grocery anchor of the Point Reyes Station community โ€” a true West Marin institution serving the ranching, farming, and visitor community with local products, fresh-made food, and the warmth of a store that has served the most beautiful and remote corner of Marin for generations. West Marin Icon palacemarket.com
Bolinas People's Store
Bolinas
14 Wharf Rd ยท (415) 868-1433 As independently spirited as Bolinas itself โ€” a community-run natural food store in the town that famously removes its own highway signs. Organic, local, and as authentic as the community it serves. If you have found your way to Bolinas, you have found your way to this store. Community-Run โ€”
Toby's Feed Barn
Point Reyes Station
11250 Hwy 1 Not strictly a food store โ€” but the beating heart of Point Reyes Station and home to the seasonal farmers market. Family-owned and operating since 1942, part feed store, part general store, part community gathering place complete with an art gallery, coffee bar, and yoga studio. A West Marin landmark that defies easy categorization and is beloved for exactly that reason. West Marin Landmark Since 1942 tobysfeedbarn.com
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Independent Bookstores โ€” Where Reading Is Still a Pleasure

Store Location Description Website
Book Passage
Corte Madera
51 Tamal Vista Blvd Nationally recognized as one of America's model independent bookstores โ€” founded in 1976, hosting over 10,000 author events and community gatherings in its 40+ year history. Staff write personal notes on their favorite titles. Author talks, writing conferences, children's programs, and a cafรฉ. Marin's finest bookstore. โญ Best in Marin Author Events bookpassage.com
Copperfield's Books
999 Grant Ave, Novato (415) 763-3052 ยท 1200 4th St, San Rafael (415) 524-2800
Multiple Marin Locations A beloved independent Bay Area chain with strong Marin roots โ€” wide selection, community focus, children's storytimes, school fundraisers, and the warm feeling of a bookstore that genuinely cares about its community. Multiple Marin locations. Community Focus copperfieldsbooks.com
Buteo Books
San Rafael
2240 4th St, Miracle Mile ยท (415) 457-4150 One of the world's most remarkable specialty bookstores โ€” a family-owned shop dedicated entirely to ornithology and natural history, carrying one of the world's largest selections of new, used, and rare birding titles. Founded in 1971, the shop relocated to a Marin County brick-and-mortar storefront in 2024. A pilgrimage destination for birders, researchers, and naturalists worldwide. ๐Ÿฆ… Birding Specialty World-Class buteobooks.com
Whytes Booksmith
San Anselmo
Sir Francis Drake Blvd A classic independent bookstore on San Anselmo's antique-lined main street for 40 years โ€” beloved for its excellent children's section and the kind of knowledgeable, personal service that only a locally owned bookstore can provide. A genuine neighborhood treasure currently transitioning to new ownership. Children's Books โ€”
First Street Books
Kentfield
850 College Ave, Kentfield ยท (415) 461-2665 A wonderful hidden-gem independent bookstore tucked behind a parking lot in Kentfield โ€” small, full of character, with a thoughtfully curated selection and the kind of personal book recommendations that only come from staff who genuinely love reading. A true Marin County find. Hidden Gem โ€”
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Music Stores โ€” For the Musicians Who Live Here

Store Location Description Website
Bananas at Large
San Rafael
1654 2nd St, San Rafael The Bay Area's oldest and most respected independent music store โ€” open since 1974 and still family-owned. A complete fretted instrument shop (guitars, basses, banjos, mandolins), one of the leading keyboard and recording equipment outlets on the West Coast, full drum and percussion department, consignment gear, lessons, repairs, and rentals. The store where Marin's musicians shop. โญ Est. 1974 Local Family-Owned bananas.com
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Vintage & Consignment Clothing โ€” Fashion From Another Era

Store Location Description Website
Antiques Legacy
San Anselmo
Sir Francis Drake Blvd In addition to its antique offerings, Antiques Legacy carries an excellent selection of vintage clothing and fabrics โ€” a natural one-stop destination for anyone who loves both old objects and old fashion. Vintage Clothing antiqueslegacy.com
Kismet
San Anselmo
601 San Anselmo Ave ยท (415) 454-2629 A modern boutique clothing shop on San Anselmo Avenue featuring quality denim, dresses, and blouses, with designer brands including Theory and Rebecca Taylor โ€” not strictly vintage but deeply in the spirit of independent, owner-run boutique fashion that the mall chains can never replicate. Boutique Fashion shopkismet.net
Margaret O'Leary
Mill Valley
14 Miller Ave, Mill Valley ยท (415) 383-7900 Designer knitwear produced close to home โ€” Margaret O'Leary's Mill Valley boutique is an institution on Miller Avenue, celebrated for beautifully crafted cashmere and fine knit clothing with a distinctly Northern California sensibility. Founded in 1990 by a Mill Valley resident, now an employee-owned knitwear house with locations across the Bay Area and beyond. Designer Knitwear margaretoleary.com
Georgi and Willow
San Anselmo
649 San Anselmo Ave ยท (415) 457-0340 The first Goodwill boutique of its kind in the nation โ€” a carefully curated consignment shop featuring trendy, quality clothing sourced from Bay Area Goodwill stores, presented in a stylish boutique environment. A Marin original. Goodwill Boutique First of its Kind View Listing
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Specialty Boutiques โ€” The Stores That Define Each Town

Store Location Description Website
Fig Garden
San Anselmo
421 San Anselmo Ave ยท (415) 457-9443 A beautiful, carefully curated gift boutique carrying unique jewelry, hair accessories, fine stationery, candles, and more โ€” the kind of store where you always find the perfect gift for someone, usually including yourself. A longtime San Anselmo favorite for over 15 years. Gifts & Jewelry โ€”
Rileystreet Art Supply
San Rafael
1138 4th St, San Rafael ยท (415) 456-4938 The premier art supply store in Marin County since 1968 โ€” a full-service, independent art supply destination serving professional artists, students, and creative hobbyists across the county. In a community this rich with artists, Rileystreet is an essential institution. ๐ŸŽจ Art Supply Artists' Choice rileystreet.com
Summer House
Mill Valley
22 Miller Ave, Mill Valley ยท (415) 383-7655 A beloved Mill Valley boutique on Miller Avenue featuring carefully chosen home goods and clothing with a warm, coastal California sensibility โ€” the kind of store that feels like it was designed for the specific lifestyle of this specific community. Home & Clothing โ€”
Studiolo
San Anselmo
411 San Anselmo Ave ยท (415) 459-4600 A chic destination for antique and reproduction furnishings, jewelry, and fine art โ€” an ever-changing collection inspired by the seasons and the artists themselves. A more refined and design-forward sensibility than the typical antique shop. European Dรฉcor & Fine Art studiolo.com
Belinda Wickwire Jewelry
San Anselmo
526 San Anselmo Ave ยท (415) 785-7519 A finely curated collection of antique and vintage jewelry from the 1700s onward โ€” lockets, watch chains, antique rings, and religious medals, all styled by Belinda in a contemporary way. Every piece has a story to tell. One of San Anselmo's most distinctive and personal boutiques. Antique & Vintage Jewelry belindawickwirejewelry.com
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Vinyl Record Stores โ€” Marin's Living Music Culture

It is no coincidence that Marin County โ€” home of the Grateful Dead, Huey Lewis and the News, and one of the most vibrant live music scenes in California โ€” has a thriving vinyl record store culture. While the rest of America's record stores were closing during the digital music era, Marin's shops survived and in many cases flourished, sustained by a community that genuinely values the warmth, the ritual, and the irreplaceable pleasure of owning music on vinyl. These are not just stores โ€” they are community gathering places for music lovers, staffed by people who know and love what they sell.

Store Location Description Website
Watts Music
Novato
1211 Grant Ave, Novato A fixture on Grant Avenue since 1979 โ€” Marin's most beloved independent record shop. An ever-changing array of used vinyl alongside new releases, tapes, CDs, t-shirts, stereo equipment, and thousands of posters. Owner Darin is extraordinarily knowledgeable about everything from jazz to heavy metal and always friendly and helpful. A hidden gem that devoted customers drive from across the Bay Area to visit. Est. 1979 Grant Ave, Novato wattsmusicnovato.com
Mill Valley Music
Mill Valley
320 Miller Ave, Mill Valley The spiritual successor to the legendary and long-gone Village Music โ€” one of the most celebrated record stores in Bay Area history โ€” Mill Valley Music on Miller Avenue carries on that tradition of serious, curated music retail in one of Marin's most charming downtown settings. Always worth a visit. Successor to Village Music millvalleymusic.com
Red Devil Records
San Rafael
894 4th St, San Rafael ยท (415) 457-8999 One of the great independent record stores of the North Bay โ€” opened in Petaluma in 1998 and moved to downtown San Rafael's Fourth Street in 2004, specializing in hard-to-find vinyl LPs and 45s, particularly punk rock, classic rock, and jazz, alongside reggae, Latin, blues, soul, and world music. Owner Barry Lazarus has been hunting records for over 40 years. Listed in the book Old Rare New: The Independent Record Shop as the only store mentioned between San Francisco and Portland. Est. 1998 Rare Vinyl Specialists reddevilrecords.net
Loose Joints Records
Point Reyes Station
11205 Highway 1 ยท (415) 663-1661 The first record store in the history of West Marin โ€” a highly curated collection of classic albums suited for eclectic musical tastes, physically connected to the beloved Old Western Saloon on Highway 1 in Point Reyes Station. A genuinely unexpected and delightful discovery on any West Marin day. First Record Store in West Marin โ€”

The Irreplaceable Gift of Main Street

Amazon can deliver almost anything to your door in two days. But Amazon cannot deliver the experience of a warm Tuesday evening on Grant Avenue in Novato, when the farmers market is in full swing and someone is playing guitar three stalls down from the honey vendor. It cannot deliver the feeling of finding a piece of furniture in a San Anselmo antique shop that somehow perfectly expresses something you didn't know you were looking for. It cannot deliver the sight of fireworks over the Frank Lloyd Wright Civic Center on the Fourth of July, or the smell of kettle corn at the County Fair, or the particular joy of watching the whole community gather in one place for no reason except that they love where they live and want to celebrate it together.

Farmers markets, street festivals, antique shops, and county fairs are not just commerce. They are the ritual affirmation of community โ€” the living proof that Main Street, USA is not a theme park attraction but a real place, in real towns, where real people choose to gather. Marin County has more of these gatherings, and more beautiful settings for them, than almost anywhere in California.

"Walt Disney was remembering his hometown when he built Main Street, USA. Every Marin resident gets to live in theirs."

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